ETHICAL FASHION PRESERVES LOCAL KNOW-HOW.
Working with local artisans gives visibility and opportunity to traditional textile techniques and know-how, enabling them to survive despite industrialization. Traditional techniques can be transmitted to future generations and adapted as they should be. Such know-how is a vehicle of cultural, richness and diversity in textiles for a fair ready-to-wear.
Promoting traditional textile skills can help in dealing with rural exodus and urban population growth.
